Project Process Journey
The sustainable use of household products in the young transient group.
This project focuses on the sustainable use of household products in the young transient group in Glasgow. Young Transient Group means People are leaving for college and exploring the world post-graduation (Eric Klinenberg, 2012).
With the process of globalization, short-term migration has become convenient. In the Migration and Its Impact on Cities published by the World Economic Forum in 2017, it mentioned that adults planning and preparing to migrate are more likely to be young, single, and living in urban areas. As the youngest place in Scotland (David Ottewell, 2018), Glasgow has a large amount of YTG.
Under this trend, cities also provide a wide client base for YTG to market their products and services. However, In a current economic model, a household product is manufactured and sold to a customer (Thomas Wastling, 2018). YTG is an excellent customer for enterprises because their movability means their continuous consumption of household products. Such short-term consumption did stimulate the growth of the local economy, but it also caused a massive waste of household products.
According to the Scottish Household waste – summary data 2018 from the Scottish Government, Glasgow generated 245,318 tons of household waste in 2018 the whole year, 69% of which were buried. Young people have a great responsibility for it, because they do not have sufficient knowledge about waste segregation in their own area, neither about the waste processing machines (Monika Stępień, 2013).
This colossal waste of household products from YTG poses a challenge to the sustainable development of the city. Therefore, this project will focus on researching how to make YTG obtain and process household products more sustainably.
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