Death Avoidance
From early research and interviews, I discovered death is still a taboo topic in many Western societies including the UK. Thinking and talking about dying and death is unlikely unless you've had some experience with it. Most conversations about death happen close to the end of life.
Death as a taboo subject can have substantially negative consequences; unnecessary fear about the process of dying, not receiving preferred treatment and care, and not dying in a preferred place. Families, doctors, and carers often do not have the vocabulary and confidence to talk about it, meaning people are often unaware they are dying in the first place. How can we encourage these conversations to happen earlier to ensure people experience a good death? How can we promote death literacy in the wider society?